Boise, Idaho, December  27, 2012 - New research commissioned by Crucial.com, a leading online destination for memory and solid state drive upgrades, and  conducted online by Harris Interactive, provides greater insight into the 2013 New Year's resolutions that Americans  would most like to make for their computers if given the opportunity.

Of those who have a  computer, more than half (53%) said they would like their computer programs to  run faster, while 43% said that faster start-up would be one of their top New  Year's resolution for their computer in 2013.

Furthermore, 36% of those  who have a computer said they would like to improve reliability (e.g., fewer crashes  or freezes) of their computer in the coming year, a sign that American  consumers' computers may not be operating with enough internal memory.

"New Year's has always been  a time to reflect on many of the life changes we want to make in the coming  year.  And, since most resolutions focus  on improving health, relationships, careers, and eliminating the things that  cause life stress, we encourage consumers to also focus on alleviating the  stress and frustration caused by a computer that is underperforming," says  Roddy McLean, marketing director, Crucial.com. "Often times, all it takes to  get a computer back up to speed and resolve performance issues is a simple  do-it-yourself memory upgrade.  It might  just be the easiest and most rewarding New Year's resolution consumers will  ever make."

In  addition to speed and reliability, 35% of those who have a computer said longer  battery life would be a resolution for their computer in 2013. 29% cited  increased storage space, and nearly one-quarter (24%) of computer-owners said they  would like their computer to stay cooler when operating. 18% said they wished  for their computer to reduce its weight or size in 2013, while only 1 out of 5  said they would not change anything about their computer in 2013.

"Simply put, a memory upgrade  will make a computer operate more efficiently, which in turn will prolong  battery life, reduce operating temperatures and in the case of solid-state  drives (SSD), even help reduce the weight of the computer," added McLean.

Founded  on the concept of making upgrades easy for the everyday computer user, Crucial.com, has  been serving customers for nearly 15 years, while providing the knowledge and tools needed to select  and purchase the right computer memory upgrade.   Just go to Crucial.com and run the Crucial System Scanner tool to find the right memory upgrade  options that will improve system performance and extend the life of an existing computer.

Visit www.crucial.com for more information, follow Crucial on Twitter  at @CrucialMemory, "LIKE" Crucial at www.facebook.com/CrucialMemory, and  subscribe to helpful videos at www.youtube.com/crucialmemory.

Survey Methodology
This survey  was conducted online within the United States by Harris Interactive on behalf  of Crucial.com from November 27th  – November 29th, 2012 among 2,249 adults ages 18 and older,  among which 2,172 are computer owners. This online survey is not based on a  probability sample and therefore no estimate of theoretical sampling error can  be calculated.  For complete survey  methodology, including weighting variables, please contact Will Ostedt at  This email address is being protected from spambots. You need JavaScript enabled to view it..