The 25th Shanghai International Photography & Imaging Exhibition officially came to a close after three eventful days.

During the exhibition, tens of thousands of professionals from around the world gathered to explore the cutting-edge technologies in photography, videography, and film production.

ORICO remains committed to innovation and growth in the data storage industry, continuously empowering the film and television industry as it steadily advances toward becoming a global leader in media production storage solutions.

At this exhibition, ORICO showcased a comprehensive range of innovative storage solutions covering the entire workflow from outdoor shooting to post-production, attracting widespread attention and hands-on experiences from professionals and enthusiasts alike.

A Powerful Product Lineup Unveiled

ORICO has been deeply involved in the field of data transmission and storage for over a decade, and has now developed an extensive product lineup.

At this exhibition, ORICO showcased its hybrid storage solution, high-capacity high-speed flash storage solution, and NAS private cloud storage, which seamlessly cover the entire workflow from "Data Collection (Photography)" to "Data Transmission (Material Handover)" to "Data Processing (Video Editing)" to "Data Storage and Backup (Material Archiving)."

New Product Launch Ignites the Venue

ORICO unveiled the world’s first instant post-production hybrid storage device, the Data Matrix, designed specifically for filmmakers. It perfectly fills the gap in storage capacity and expansion interfaces for Mac users, allowing them to fully utilize the graphic processing power of the Mac series chips.

Filmmakers and photography enthusiasts at the exhibition were first drawn to the Data Matrix's Apple ecosystem aesthetic design, gathering at the product interaction area to learn more.

The ORICO staff provided professional and enthusiastic presentations, guiding attendees to experience the revolutionary technology of seamless transitions from hot data editing to cold data storage with the Data Matrix.

Thanks to this product and technology, ORICO was awarded the 2024 Vision Imaging Industry Star Creation Product Award at this exhibition.

Exciting Events Continue Online

ORICO prepared thousands of gifts for this exhibition and simultaneously launched online and offline activities to reward photography enthusiasts, professionals, and attendees at the event.

Visitors eagerly took photos and shared their experiences on social media platforms, inviting friends to join them at the exhibition.

On the first day alone, ORICO's booth attracted thousands of visitors, with online interactions buzzing with excitement.

Although the exhibition has ended, the online like-and-share campaign is still ongoing. Click here for more details.

Those who participated in the onsite photo check-in and shared their content have a chance to win a 99 Series Apple-inspired hard drive cabinet worth 1699 RMB by gathering the most likes. The event runs until 23:59 on August 21, with winners announced on ORICO’s official WeChat account on August 23. Stay tuned!

Gratitude for the Encounter, Looking Forward to the Future

Though the exhibition has ended, the wonderful memories created together with ORICO will never fade.

ORICO sincerely thanks every friend for their attention and love, as well as our partners for their continued trust and support.

In the future, we will collaborate with more industry-leading partners to drive innovation and development in the data storage field, providing global users with more innovative storage solutions.