The 2013 DFA Merit Award recognizes design excellence and COOKOO's intuitive understanding of the Asian lifestyle. 

17 December 2013, Hong Kong — CONNECTEDEVICE Ltd announces its COOKOO™ connected watch has been honored with a 2013 Design for Asia (DFA) Merit Award.  Organized by the Hong Kong Design Centre (HKDC), the DFA award winners were revealed a ceremony held on the campus of Hong Kong Polytechnic University on December 5, 2013.
 
DFA recognizes design excellence, with a particular emphasis on designs that are most influential within Asia.  The international panel of judges evaluates products on how they use design to solve Asian problems and improve daily life, create impact on cultural changes and make contributions to society. 
 
With half of the world's population living in Asia, DFA seeks to raise awareness of the unique characteristics of this vast, growing and rapidly maturing market.  The organizers highlight the important design considerations of products and interiors, apparel and communications that have an impact on the unique lifestyle in this region.

 
Henri-Nicolas OLIVIER, CEO of CONNECTEDEVICE Ltd said, "We are honored to receive the Design For Asia Award.  COOKOO was chosen because it has all the hallmarks of great design — merging intuitive, cutting-edge technology with a smart, stylish accessory."
               
"The award also demonstrates that our connected watch offers a solution particularly relevant for Asia, where mobile phones are an integral part of daily life," adds Olivier.  "COOKOO delivers, at a glance, essential notifications from a smartphone directly to the wrist.  These customized alerts cut through all the digital noise, allowing users to filter their communications and focus on their top priorities."
 
"COOKOO is an extension of the phone, not a duplication of it," states OLIVIER.  "This is an important distinction.  Unlike other smartwatches, COOKOO uses a conventional button-cell battery that never requires a recharge.  And because it's water resistant, the watch can follow users to places their phone cannot — under the shower, in the rain, on the beach." 
 
COOKOO was selected from among 970 entries, coming from 19 countries, received this year by the DFA Awards Committee.  COOKOO and other award winners were on display at the InnoDesign Tech Expo in Hong Kong, December 5-7, 2013.