PHANTOM RGB SOFTWARE
If you want full control over the Phantom 104 RGB you can download the software from the official page seen above.
The software is very simple so from the first page you can choose one of the 3 profiles and change the USB polling rate.
Clicking on the macro tab pops the recording box seen above.
The LED Editing mode includes everything related to the RGB lighting so from here you can change effects, adjust the brightness levels, change the direction and speed of the effects, use one of the 4 game modes and use per-key/custom illumination.
In the above pictures you can see the minimum and maximum brightness levels of the Phantom 104 RGB.
Some of the effects and game modes are showcased above.